Los Angeles, California – – – CarMD (CarMD.com) has picked leading Utah-based infomercial production company, The Barry Marketing Group, to produce and air a new half-hour national television infomercial.
CarMD is an award-winning (PC World and the 2007 CES Innovations) diagnostic system which allows owners to quickly and easily check their vehicles when the “check engine” light comes on, have a detailed diagnosis of the problem and an estimate of the cost for a mechanic in their area to repair the problem, as well as a parts estimate to do it themselves, and access to real time advice from ASE Certified automotive technicians. The CarMD diagnostic tool, software and database work on every car, truck, mini van and SUV sold in North America since 1996.
“We are excited to be working with this great company and this wonderful product,” said Barry Marketing Group President, Bill Kittel. “Cars have become very complicated, even for experienced mechanics. It’s great to now have a tool that lets car owners know what’s going on with their vehicle so they can save time and money on maintenance and repairs.”
In addition to production of the Infomercial, Barry Marketing Group will also handle the national media buying, coordinating the backend functions of the direct response operations, and implementation of an integrated marketing campaign.