Infomercial Production Triage

Infomercial Production Triage

Infomercial Production Triage

Salt Lake City, Utah – – – Barry Marketing Group, the award winning, Utah television production company, today announced a new video and film production service – Infomercial Triage©.

“Over the years, we have been involved in so many award-winning and record breaking direct response campaigns, that we are continually asked to “fix” existing shows – many from major Direct Response production companies,” said Bill Kittel, company president. “In addition to the Little Giant Ladder campaign, our team has been involved in productions for The American Credit Foundation, HealthRider, BowFlex, TV Guardian – The Foul Language Filter (with MaryLou Retton) and many others.

Since we receive so many requests to help fix existing shows, it seemed to make sense to add a new marketing service, Infomercial Triage. Our team reviews the show and then looks at what it will take to make the show profitable,” Kittel added. “Sometimes shows need ‘major surgery’, but often minor ‘out patient procedures’ make all the difference in profitability.”

Barry Marketing Group is a full service advertising campaign management agency, with film, video and print production, media buying and internet marketing services.

About the Author: Bill Kittel

Bill has over thirty-five years management experience in both traditional (general advertising) and direct response marketing, advertising and public relations with advertising agencies, newspapers and radio stations. He has extensive experience in television production (Little Giant Ladders being the most well known) and radio production (numerous advertising campaigns, nationally syndicated radio shows) in addition to media buying, print design and production, Internet marketing, business development, strategic planning and marketing research.