As we have detailed below; even small budgets, placed strategically and consistently, will return a dramatic (and measurable!) ROI. ------------------ – Keep in mind, effective advertising, in addition to driving sales and building brand awareness, also serves to neutralize the impact of the competition’s advertising and to protect a business from ongoing competitive marketing assaults. It ensures
marketing According to Milan Kundera, business has only two functions – marketing and innovation. Marketing, for the most part, is the business’ core essence. Once you have established a business of any type, consumers should be your first concern. Without them, it makes no sense to even continue what you have started. Typically, business owners take lead
Press Release FOR IMMEDIATE RELEASE SALT LAKE CITY May 6, 2017 – For the nine straight years Barry Marketing Group has been selected for the 2017 Best of Salt Lake City Award in the Television Film Production category by the Salt Lake City Award Program. The Barry Marketing has also been entered in the Business
Press Release FOR IMMEDIATE RELEASE Barry Marketing Group Receives 2013 Best of Salt Lake City Award Salt Lake City Award Program Honors the Achievement SALT LAKE CITY December 23, 2013 -- For the fifth consecutive year, Barry Marketing Group has been selected for the 2013 Best of Salt Lake City Award in the Television Film
Since 2004 The Barry Marketing Group has worked with Little Giant Ladders on their infomercials and many-faceted marketing strategies. “We have watched them grow from a small ladder manufacturer in Springville, Utah to a major player in the direct response (infomercial) industry, launch into major retailers nationally, and land significant military contracts. They continue to
Here's an interesting update from one of the top FTC/FDA Direct Response Firms. The actual ruling is available upon request. - Bill --------------- The Federal Trade Commission (FTC) has issued a final opinion and order affirming in large part the previous ruling by an administrative law judge after trial, that POM Wonderful LLC and other
Myth #1 – INFOMERCIALS ARE EXPENSIVE TO PRODUCE Not always. It is true that the national average for television production of a half hour (28.5 minutes) show is $350k on the low end to $900k+ on the high end. However, there are many examples historically of relatively inexpensive shows that have done very well.
Press Release FOR IMMEDIATE RELEASE Barry Marketing Group Receives Fourth Best Productions Award NEW YORK, NY, April 17, 2012 -- For the fourth consecutive year, the Barry Marketing Group has been selected for the 2012 Best of Salt Lake City Award in the Television Film Production category by the U.S. Commerce Association (USCA). The Barry
Salt Lake City, Utah - The Barry Marketing Group, an adverting and marketing firm based in Salt Lake City has launched the fourth infomercial for Little Giant Ladders. It features their newest ladder innovation, the Select Step. In addition to writing and producing the half-hour show, Barry Marketing also handles the media buying and works
Salt Lake City, Utah – Utah-based Barry Marketing Group has been awarded both a Platinum and a Gold EMPixx award for their production of the new infomercial for Los Angeles-based CarMD. The annual awards are presented by The American Pixel Academy and drew nearly 700 entries. “We’ve been working over a year on the CarMD